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About Me & Why Me?

I'm Dave Stephen, founder of Denver James Ltd

After building my own brand, Davaon Ltd, from nothing to a successful exit in 2020, I’ve been supporting Amazon sellers in the UK, new & established, with bespoke Business Consultancy, FBA Coaching and Amazon Sponsored Ad PPC expertise, for sellers on Amazon UK.

With 10+ years of hands-on experience, I help sellers navigate Seller Central, optimise listings for conversion, reduce wasted spend, increase traffic and master inventory management.

My journey—from a high-mileage sales career to multi-million pound FBA success—has been featured in The Times and the BBC.

Whether you are launching your first product or need expert account management to scale, I provide the strategic “been-there-done-it” guidance needed to overcome Amazon’s frustrations and grow your P&L.

My Journey

From the road, to building a brand, to exit

The Start

High-Mileage Sales Career

My journey—from a high-mileage sales career to multi-million pound FBA success—has been featured in The Times and the BBC.

Building

Founded Davaon Ltd

After building my own brand, Davaon Ltd, from nothing to a successful exit in 2020, I've been supporting Amazon sellers in the UK, new & established, with bespoke Business Consultancy, FBA Coaching and Amazon Sponsored Ad PPC expertise, for sellers on Amazon UK.

Scaling

Multimillion-Pound Growth

I built a multimillion-pound brand from nothing and successfully exited 5 years later.

2020

Successful Exit

Having successfully exited a Private Label brand in 2020, I bring practical insights that go beyond standard consultancy advice.

Today

Denver James Ltd

Now, I personally help clients at various stages of their Amazon journey. No team, No external partners. I personally look after you.

Why Me?

Why work with me?

I Built, Scaled, and Exited My Brand

Acquired the knowledge along the way

Founder-to-Founder Insight

Advice rooted in the reality of running a P&L, not just a marketing dashboard

11+ Years of UK Expertise

Deep-dive knowledge of processes, from supply chain to Amazon advertising

I Treat Your Brand as I Would My Own

Your business, your P&L — my full attention

Profit Driven

Decisions made with budgets & profit in mind

Transparency

Strategy is clear, pricing is clear (no commissions, just a fixed fee), time spent is clear

Don’t Know Where to Start?

Get in touch and let’s figure that out together

Amazon can be extremely complex. Navigating Amazon Seller Central, FBA, Listings, Sponsored Ads, and Inventory can be a daunting & time consuming experience. Getting it right can be rewarding.

That’s where I can help. Let’s have a chat and figure out what your concerns are and what can be done to overcome these obstacles.

Book a Free Consulting Call Now